jazz hands Archive

  • Companies don't "do" Social because they ultimately care about what their customers think. They "do" it because happy, engaged, evangelic customers contribute to the bottom line of the company while angry, disrespected, disinterested customers can kill the bottom line. The Enterprise is engaged in Social because Social is good for the Enterprise.

    Social Memo to the Enterprise

    Companies don't "do" Social because they ultimately care about what their customers think. They "do" it because happy, engaged, evangelic customers contribute to the bottom line of the company while angry, disrespected, disinterested customers can kill the bottom line. The Enterprise is engaged in Social because Social is good for the Enterprise.

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  • You might be wondering what social media has to do with enterprise architecture. Apart from my argument that EA must include social as a functional area as well as a technical layer (as it is indisputably part of the business of business), the two areas share a common culture of obfuscation and jazz hands.

    Social Media is Just Jazz Hands (and other heretical thoughts)

    You might be wondering what social media has to do with enterprise architecture. Apart from my argument that EA must include social as a functional area as well as a technical layer (as it is indisputably part of the business of business), the two areas share a common culture of obfuscation and jazz hands.

    Continue Reading...